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Home / Commercial Televisions / Sony FWD-77A80L 77" BRAVIA A80L 4K HDR OLED Commercial TV
Est. delivery 29 Aug - 2 Sept
Return within 14 days
3 Year Warranty
Installation services available
Sony

Sony FWD-77A80L 77" BRAVIA A80L 4K HDR OLED Commercial TV

SKU FWD-77A80L
£4,129.88inc. VAT
£3,441.57 ex. VAT
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In stock — dispatched within 2 working days
Bought in the UK, backed in the UKWhy it matters →
  • In UK stock, ships from the UK
  • UK manufacturer warranty
  • UK-based engineers
  • No import duty or customs charges
  • GBP pricing, UK VAT invoices
Key specifications
Screen Size77"
Touch CapabilityNon-touch
Display Resolution3840 x 2160 (4K UHD)
Panel TypeOLED
BrightnessNot published (OLED, self-emissive)
Picture ProcessorCognitive Processor XR
Operating SystemGoogle TV (Android 10)
Warranty3 years Sony PrimeSupport (extendable to 5 years)

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Sony FWD-77A80L 77" BRAVIA A80L 4K HDR OLED Commercial TV × 1£4,129.88
Total£4,129.88
inc. VAT
1

Description

The Sony FWD-77A80L is the 77" commercial version of Sony's BRAVIA A80L OLED television, scaling the line's self-emissive OLED panel and XR OLED Contrast Pro processing up for larger boardrooms, auditoriums and premium signage. Cognitive Processor XR analyses each scene the way the human eye does, revealing shadow detail and natural skin tones across the panel's 3840 x 2160 resolution. Acoustic Surface Audio+ vibrates the screen to produce sound directly from the picture, with Dolby Atmos and DTS:X pass-through for connected sound systems, and a metal flush-surface bezel with 3-way stand (standard, narrow or soundbar position) keeps the installation clean in premium spaces. The FWD-77A80L includes 3 years of Sony PrimeSupport as standard, giving integrators and end customers access to a dedicated helpdesk and advanced on-site exchange, with an optional 2-year extension.

Key features

77" OLED with XR OLED Contrast Pro

Self-emissive pixels deliver true blacks while a temperature sensor and high-luminance panel boost highlight brightness.

Cognitive Processor XR

Analyses each scene the way human vision does, revealing shadow detail and natural colour.

Acoustic Surface Audio+

Turns the screen into the speaker so sound comes directly from the action on-screen.

3 Years Sony PrimeSupport

Professional service package with integrator helpdesk and advanced on-site exchange.

Technical specifications

Screen Size77"
Touch CapabilityNon-touch
Display Resolution3840 x 2160 (4K UHD)
Panel TypeOLED
BrightnessNot published (OLED, self-emissive)
Picture ProcessorCognitive Processor XR
Operating SystemGoogle TV (Android 10)
Warranty3 years Sony PrimeSupport (extendable to 5 years)
CategoryCommercial / Professional Display
BrandSony
SeriesBRAVIA A80L
Panel Refresh Rate100/120Hz native
Audio SystemAcoustic Surface Audio+ (3.2ch, Dolby Atmos, DTS:X passthrough)
HDR SupportHDR10, HLG, Dolby Vision
Bluetooth4.2
Stand3-way (standard / narrow / soundbar)
HDMI Inputs4 (2 at 4K/120)
Size Band65 - 79"
Size Band65 - 79"

See the 77" on your wall, to scale

On a phone, point your camera at the wall and see the 77" there at its real size. On a computer, upload a photo of the wall — or scan the QR code to take one with your phone and it will appear here — and drag the display around it to scale.

Documents

Delivery & returns

Estimated delivery 29 Aug - 2 Sept. UK mainland delivery only — some large or made-to-order items may carry longer lead times.

Unused items in original packaging can be returned within 14 days of delivery. Faulty items are covered under manufacturer warranty.

Full delivery & returns policy

Bought in the UK, backed in the UK

  • This item is in UK stock and ships to you from within the UK, so the order never crosses a customs border on its way to you.

  • The manufacturer warranty is honoured here in the UK. If something fails, you deal with us — not with an overseas seller in another time zone.

  • Our own UK-based engineers install, commission and support what we sell, and can attend site when a system needs hands on it.

  • Delivered within the UK mainland, so there is no import duty, customs charge or courier handling fee waiting for you on delivery.

  • Prices are in pounds sterling with proper UK VAT invoices, and purchase orders are accepted from approved education accounts — no currency conversion and no surprises at the door.

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Payment & security

Pay securely by card. Education customers can apply for a 30-day purchase order account.

Schools, colleges, sixth forms, universities and multi-academy trusts can order on invoice — no card payment required. Purchase orders and credit terms are for education customers only.

All transactions are processed over an encrypted, secure checkout.

Purchase order & invoice terms

Need help specifying this for your space?

Ask Andrew — he knows the full catalogue and can advise on installation, mounting and compatible AV systems.

Call us01342 580255